About Us
Everything Ballroom (EB) was founded by Irene Wong, a Pro-am competitive dancer and the founder of the “Dancewear Works” brand in 2007. Irene is determined to dismantle the barriers in the dancewear industry. Our mission is to redefine the industry of ballroom dancing by providing a diverse collection of dress designs that accommodate all body types and sizes, ensuring that every dancer, regardless of shape or budget, is empowered to “Dance Beyond Boundaries.”
What’s our market exclusivity or market differentiator? Well, that would be our inclusivity!
Besides our ready-made diverse collection of dress designs, we also specialize in custom designs to flatter features for all body types as we want our clients to be cloaked not just in a dress, but cloaked in confidence to “Dance Beyond Boundaries.” Our custom design process is collaborative with both our team and our clients to produce costumes fostering a joint pride of ownership from the initial conversation to wearing the costumes for years to come.
Meet Irene
Irene never anticipated that her late-teen dream of ballroom dancing would not only come true but also blossom into a midlife passion and business in ballroom dancing.
She first discovered the world of ballroom dancing when she was at an event with her elder sister, Vivian. The graceful dancing left a lasting impression on Irene, kindling her dream of experiencing that same elegance herself.
Even when overwhelmed by the demands of work as a global marketing manager in a Fortune 500 company and a family with three children, this dream still lived on within her, waiting for its moment. Then, in 2007, as she was wandering along Main Street in Danbury, CT, she spotted an Arthur Murray dance studio. She took the first tryout lesson that day, starting her journey toward making her dreams come true.
Thank you all for your support!
Irene Wong: Dancing for fun and business
To get to know more about Irene, see her in the book “Dancing Queens & Kings, Top Amateurs in Pro/am ballroom dancing in America, Foreword by Sam Sodano”, by Frank Li, Ph.D.
Preview the book with this article.
Facebook Event Calendar
Wondering what's next for Everything Ballroom? Keep tabs on our Facebook calendar!
Everything Ballroom on Youtube!
Through insightful interviews with judges, seasoned professionals, and pro/am competitors, Everything Ballroom's Youtube channel welcomes everyone to join the journey of discovering the sheer delight that ballroom dancing brings to individuals and communities.